MIM 101 FINALS | Listening

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Outline

What is Quantitative Research?

·In a nutshell,quantitative research generates numerical data or information that can be converted into numbers.

• Only measurable data are being gathered and analyzed in quantitative research.

Quantitative Research is an inquiry into an identified problem, based on testing a theory measured with numbers, and analyzed using Statistical Techniques.

Quantitative Research is"Explaining g Phenomena by Collecting numerical data that are analyzed using mathematically based on methods (in particular statistics)". Aliaga and Gunderson.

• Goal or Aim of the Research:

- The primary aim of a Quantitative Research is to focus more in counting and classifying features and constructing statistical models and figures to explain what is observed.

Quantitative Research is highly recommended for the late phase of research because it provides the researcher a clear picture of what to expect in his research compared to Qualitative Research.

• Data Gathering Instrument

• Type of data

Units and Variables in Quantitative Data

·Variables

Types of Quantitative Research Design

Sampling

Probability SamplingMethods

ProbabilitySampling

Systematic Sampling

POPULATION

Questionnaire Design

Questionnaires vs. surveys

PRELIMINARY DECISIONS IN QUESTIONNAIRE DESIGN

QUESTION?

Questionnaire Design

Reliable

Questionnaire Design

Succinct

QUESTION TYPES

EXAMPLE OF CLOSE OPEN-ENDED QUESTION

MEASUREMENT SCALES OF QUANTITATIVE RESEARCH

Nominal Scale

Characteristics of Nominal Scale

Example:

Ordinal Scale

Characteristics of the Ordinal Scale

Example:

Ratio Scale

Characteristics of Ratio Scale:

Example:

Interval Scale

Characteristics of Interval Scale:

Example:

QUALITATIVE SAMPLINGS STRATEGIES AND DATA COLLECTION TECHNIQUES

Reflexivity

Natural Setting

QUALITATIVE SAMPLING STRATEGIES AND DATA COLLECTION TECHNIQUES

QUALITATIVE -SAMPLINGS STRATEGIES AND DATA COLLECTION TECHNIQUES

Convenience

Quota

Theoretical

Purposive

Maximum variation Deliberately include diverse cases to capture a wide range of perspectives.

QUALITATIVE SAMPLING STRATEGIES ANDD DATACOLLECTION TECHNIQUES

QUALITATIVE RIGOR: CREDIBiLITY, TRANSFERABILITY AND AUDIT TRAILS

QUALITATIVE RIGOR: CREDIBILITY, TRANSFERABILITY AND AUDIT TRAILS

Trustworthiness Criteria in Qualitative Research

TRANSFERABILITY

Reflexivity

CONFIRMABILITY

QUALITATIVE RIGOR: CREDIBILITY, TRANSFERABILITY AND AUDIT TRAILS

Overview

The document serves as a comprehensive guide to understanding measurement scales in quantitative research, offering insights into their characteristics and applications. It also explores data gathering techniques and the importance of statistical analysis in interpreting numerical data.

Key Points

1Quantitative research generates numerical data for analysis using statistical techniques
2There are four primary measurement scales: nominal, ordinal, interval, and ratio
3Sampling methods include probability and non-probability techniques
4Questionnaires are essential tools for data collection in quantitative research
5Valid and reliable questionnaire design is crucial for effective data gathering.

Details

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