Outliers: The Story of Success

Outliers THE STORY OF SUCCESS

Why do some people succeed far more than others?

There is a story that is usually told about extremely successful people, a story that focuses on intelligence and ambition. In Outliers Malcolm Gladwell argues that the true story of success is very different, and that if we want to understand how some people thrive, we should spend more time looking around them - at such things as their family, their birthplace, or even their birth date. The story of success is more complex - and a lot more interesting - than it initially appears.

Outliers explains what the Beatles and Bill Gates have in common, the extraordinary success of Asians at math, the hidden advantages of star athletes, why all top New York lawyers have the same résumé, and the reason you've never heard of the world's smartest man - all in terms of generation, family, culture, and class. It matters what year you were born if you want to be a Silicon Valley billionaire, Gladwell argues, and it matters where you were born if you want to be a successful pilot. The lives of outliers - those people whose achievements fall outside normal experience - follow a peculiar and unexpected logic, and in making that logic plain Gladwell presents a fascinating and provocative blueprint for making the most of human potential.

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In The Tipping Point Malcolm Gladwell changed the way we understand the world. In Blink he changed the way we think about thinking. Outliers will transform the way we understand success.

Two of the most influential books of the past decade

THE TIPPING POINT How Little Things Can Make a Big Difference BLINK The Power of Thinking Without Thinking OUTLIERS

ALSO BY MALCOLM GLADWELL